“Your Ultimate Alta Vita Moment” Instagram Contest – Official Rules

Welcome to the "Your Ultimate Alta Vita Moment" photo contest! Share a glimpse of your summer, embrace the Alta Vita way of life, and stand a chance to win an exclusive prize.

1. How to Enter:

No purchase necessary to enter or win. To enter the contest, participants must complete the following steps on Instagram:

  1. Follow our official Instagram page: @thealtavita ( if you aren’t already!).

  2. Post a photo on your public Instagram feed or Reels that captures your ultimate summer moment reflecting the Alta Vita way of life.

  3. Tag @thealtavita and one (1) friend in the caption or photo.

  4. Use the official contest hashtag: #TheAltaVitaMoment in your caption.

💡 Bonus Entry: Share your post to your Instagram Stories, tag @thealtavita, and use the hashtag #TheAltaVitaMoment for an extra entry! (If your account is private, please send us a screenshot of your Story via DM).

2. Contest Period:

  • Submission Start: July 15 2026

  • Submission Deadline: August 31st, 2026, at 11:59 PM CET.

3. Winner Selection Process:

We want to see your creativity, aesthetics, and how you embody the Alta Vita spirit! The winner will be chosen in a two-step process:

  • Phase 1 (The Shortlist): The Alta Vita team will select the top 10 best submissions based on creativity, originality, and alignment with the Alta Vita lifestyle.

  • Phase 2 (The Community Vote): Starting early September, the top 10 finalists will be featured on our Instagram page. Our followers will vote for their favorite. The submission with the most community votes wins!

4. Winner Announcement & Prize:

  • The Grand Prize:The Alta Vita Luxury Escape Voucher (valued at $150). The winner will receive a premium global experience gift card (redeemable via major international platforms like Viator or GetYourGuide), allowing them to book an incredible curation of experiences anywhere in the world—from private sunset boat tours and wine tastings to exclusive city excursions.

  • Winner Announcement: The final winner will be officially announced on our Instagram page and via Stories on September 15th, 2026.

The winner will also be contacted directly via Instagram Direct Message (DM). If the winner does not respond within 48 hours, an alternate winner will be selected.

5. Eligibility & Terms:

  • This contest is open to individuals aged 18+ worldwide.

  • Multiple entries per person are allowed, provided each entry features a unique photo and tags a different friend.

  • By entering, participants grant The Alta Vita the right to repost and use their submitted photos for promotional purposes on social media and our website.

  • This contest is in no way sponsored, endorsed, administered by, or associated with Instagram.